Client: Anheuser-Busch | Channels: Online film, Social, PR
To celebrate the PGA Tour’s return to New York City, Michelob Ultra wanted to do something unique—so we teamed-up with World Number 1 golfer Brooks Koepka. We were particularly curious about his floating-bouy-chip-shot game, so we set up a floating green in New York’s Hudson River, and invited a bunch of local New Yorkers to come and see just how skilled at hole-in-ones Koepler is. What was on the line? Michelob Ultra beer for all of NYC.